= Verkaufs-Anreiz-Plan
Unter dem Begriff «Sales Incentive Plan» (= Verkaufs-Anreiz-Plan) versteht man ein Plan oder eine Strategie, die Verkaufsmitarbeiter*innen dazu motiviert, die Status-quo-Leistungskennzahlen zu übertreffen. Ein Verkaufs-Anreiz-Programm kann Sachprämien, bargeldgestützte Anreize (Bonus, Prämie) oder beides beinhalten.
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