Mit der Portfolioanalyse werden die Marktattraktivität und die Wettbewerbsposition für jede strategische Geschäftseinheit untersucht.
Siehe auch Boston-Modell
adigiconsult GmbH
Verkauf │Marketing│Digitalisierung
Mit der Portfolioanalyse werden die Marktattraktivität und die Wettbewerbsposition für jede strategische Geschäftseinheit untersucht.
Siehe auch Boston-Modell
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