= Mailing-Liste
Unter dem Begriff «E-Mail Liste» versteht man eine Liste mit allen E-Mail-Adressen von Personen, die sich zu einem Newsletter angemeldet haben.
In der Regel muss ein Benutzer bei einer E-Mail-Liste (Mailing-Liste) anmelden, um die entsprechenden Newsletter zu erhalten. Für die Anmeldung selbst werden unterschiedliche Verfahren (wie Opt-In, Opt-Out, Double Opt-In oder Confirmed Opt-In) eingesetzt.
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